
Vertical Stories, Real Impact
Mobile-first stories made for today’s audiences — short dramas, vertical ads, and everything in between.
Vertical Drama
&
Vertical Ads
Vertical content is a fast-growing format of short-form storytelling and advertising designed for mobile platforms. From vertical drama series to vertical ads and branded content, this format is widely used across digital and social media platforms.
YUI Entertainment develops and produces vertical content in the UK and Europe, working with platforms, brands and partners to create content for international audiences. Our work focuses on cross-cultural storytelling and content for global and Asian markets.
Selected Vertical Projects
We invest in and produce vertical dramas that feel cinematic — optimized for mobile yet built to last. From TikTok-native narratives to mini-series-style commercials, we help brands speak the language of scroll culture.
Vertical Series
Our Vertical Services
We develop and produce vertical content, including original series and vertical ads, working with international platforms, brands and partners across different markets. Our services cover the full process from concept to delivery, with a focus on cross-cultural content and global audiences.
Development & Original IP
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Original story and script development
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Vertical format development
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Content and IP creation
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Adaptation for international audiences
Production & Filming
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Vertical content production
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Filming in the UK and international locations
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Production management and on-set coordination
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Crew, equipment and logistics
Casting & Talent
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Casting for all types of productions
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Talent sourcing and coordination
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Bilingual and cross-cultural casting
Production Support for International Teams
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Co-production and local production support
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Filming support for overseas teams
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UK and Europe-based production coordination
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Cross-border production collaboration


